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Newsletter
Afternoon Tea at the Embassy
29th August H.E Ambassador Fonseka hosted members of SSLBC for afternoon tea at the embassy in Stockholm.
SSLBC extend our heartfelt thanks for inviting our members to the delightful afternoon tea yesterday. The event was highly appreciated by all attendees and serves as a solid foundation for continued collaboration.
The Business Council eagerly anticipates future joint engagements in Stockholm and other parts of Sweden, fostering our mutual objectives and strengthening our partnership.
Additionally, we would like to express our sincere gratitude to the embassy staff for their impeccable organisation and warm hospitality. Their efforts significantly contributed to the success of the event.
New members
We offer different categories of membership. This time we would like to introduce one Swedish private member and one associated member from Sri Lanka.
Mats Thorner from Sweden is a new member of SSLBC. Mats is working together with our new associated member Sachin Lakshitha.
Mats is a senior freelance journalist, marketing specialist, and photographer.
Sachin is a skilled specialist in photo and video editing, among other areas.
They have collaborated on various projects over the past 5-6 years. They tell us that they are currently planning to launch a 3D printing service in Sri Lanka.
We hope that their membership will be of mutual benefit to them and all other members of SSLBC.
Welcome to the fast-growing network of companies and individuals doing business between Sweden and Sri Lanka!
Nyhetsbrev 11 augusti 2024
Colombo International & Logistics Conference 2024
Colombo International Maritime & Logistics Conference 2024, 27th to 29th November, 2024
This is to inform you that the 7th edition of the Colombo International Maritime and Logistics Conference will be held from 27th to 29th November, 2024 in Colombo, Sri Lanka.
Sri Lanka which is located in a unique geographical position in the Southern sea route is cost effective and connected with modern infrastructure. At this unique event, an impressive array of leading industry figures will provide their input on why you should position in Sri Lanka to reap profits of logistics.
The conference will pave the way for the participants to engage with their peers, suppliers and competitors, consider new opportunities, expand existing relationships and start building new ones for business; and
– Gathering all the insights and intelligence
– Be part of the most sought after destination and an emerging logistics hub in the Indian Ocean
– Meet all the people that matter
– Consider new opportunities
– Determine where rest of the field is headed
– Connect on a personal level- enjoy a range of informal opportunities to get to know your global and regional industry better, including at the pre-conference field visits, cocktail etc.
– Help determine the size and the shape of tomorrow’s industry- make your voice heard and put your company at the centre of the debate about transforming supply chains with people & technology in the driving seat
E-flyer is attached for dissemination.
For more information and registration, please visit the website: https://www.cimc.lk/
The Embassy of Sri Lanka in Stockholm appreciates it, if you could share information about this conference among those who are engaged in the following fields/companies and encourage them to participate in this.
– Distribution Companies
– Wholesale importers /exporters of products
– Logistics Companies-3PL/4PL
– Warehousing companies
– Technological hardware equipment companies for logistics
– Technological software & innovation product companies for logistics
– Business opportunities/ partnership seekers
– Investment opportunity seekers
Informationsbroschyr sommaren 2024
Uppdaterad informationsbroschyr om SSLBC – välkommen som medlem.
ECCSL Magazine June 2024 – article about Sweden-Sri Lanka
Latest ECCSL Magazine article about Sweden-Sri Lanka can be found at page 17
Swiftcourt entering the Sri Lanka market with Blockchain-Enabled
Escrow Payment Service supported by XVC Tech & the XDC Network
Colombo International Tea Convention 2024 – 24th to 26th July, 2024 in Colombo, Sri Lanka
Colombo International Tea Convention 2024 – 24th to 26th July, 2024 in Colombo, Sri Lanka
The Colombo Tea Traders Association in collaboration with the Sri Lanka Tea Board, is organizing the Colombo International Tea Convention in Colombo, Sri Lanka.
Dates : 24th – 26th of July, 2024
Venue : Cinnamon Grand, Colombo
The Convention is expected to attract about 700 delegates who will represent the full value chain, government authorities and regulatory bodies involved in the tea producing countries, tea manufacturers, exporters, suppliers, retailers, buyers, supermarket chains, shippers, logistics providers, finance professionals and academics, etc. from all over the world.
.For more information and registration, please visit;
Three Quick Ones – Lena Skogström
Lena Skogström is one of the senior profiles in the Swedish travel industry. She is currently Vice President of the Pacific Asia Travel Association (PATA). Her relationship with Sri Lanka spans almost 50 years and she has been a representative for Jetwing Travels and Jetwing Hotels. Lena has also worked as a representative for Hong Kong, Singapore and Dubai for many years. For the last 30 years, she has been working voluntarily to promote Sri Lanka as a travel destination to Swedes.
How did your relationship with Sri Lanka begin?
I came to Sri Lanka in 1976 as a tour guide for Club 33, when I was 21. It was an instant love affair. It was a wonderful country that attracted many Swedes. Three planes a week flew from Sweden, and we were 22 tour guides on site taking care of the guests. We offered tours to national parks as well as historical and cultural sites. One week I guided in the northern parts of the island and the other week in the southern parts.
What are Sri Lanka’s main assets as a holiday destination?
I like to say that it is Asia in a nutshell. Nowhere else can you experience so much in one trip. 22 national parks is unbeatable. You can experience culture and history in a unique way. It’s a family and intergenerational destination, meaning it has something to offer different age groups. Sri Lanka therefore has the potential to attract a discerning Nordic traveller with a strong buying power.
How can Sri Lanka gain market share among Swedish travelers?
Awareness must increase. It is still too weak and the image of the destination is unclear. That’s why a focused approach is needed on Sweden and the rest of the Nordic region, which is Europe’s third largest travel market. Influencer partnerships are important, as are well-known ambassadors, but they must be sophisticated. Take inspiration from the work done with the TV program Sweden’s Master Chefs. After a program was filmed from Dubai, bookings there increased by 84%. The increase in visa and hotel prices in Sri Lanka in 2024 is a deterrent for Swedish travelers. Sri Lanka’s unilateral focus on certain geographical markets is also problematic. A 10-year plan is needed for a good geographical market mix.